Insights - Page 2 of 6 - Sparkworks Media

Full Time Producer Position

UPDATE: We hired someone and his name is Tim Boyd! We're excited to have him. Sparkworks Media is a motion media production company in Seattle, WA. We are passionate about our work and strive to provide the best creative, value and an overall excellent experience to our clients. We work to foster a healthy work...

Webcast Live Stream Production

Webcasting might become the new normal for the foreseeable future when it comes to live events. With large gatherings being cancelled and risks deemed too high to meet in the office, we’ve seen the approach to corporate communication video production shifting fast. We live stream events for several of our corporate clients when they want...

Video Social Campaign

Video for social - it’s huge right now. It’s easy to leverage a video you’ve already produced to create a campaign that lasts weeks after your initial video launch. Think of it as the movie trailer for your main video – Between 7 and 15 seconds works best. Share it on LinkedIn, Facebook, Instagram,...

A Brief History Of Video Hosting

Hosting your video used to be really difficult. Due to the bandwidth constraints of the day (56k anyone?), you needed to encode your video to a bunch of different sizes, all with heavy compression, and then the viewer would pick what looked like the right connection speed for them and either download or progressively...

Corporate Video Production for Alaska Airlines

Alaska Airlines Corporate Video Production

Alaska Airlines is now the 5th largest airline, and one of Seattle’s most well-recognized companies. Recently, Alaska Airlines elected to rebrand with a brand new logo and color scheme. Thrilled to be a part of their corporate video production project, we set forward to create something unique. Alaska Airlines wanted to unveil the new brand...

How 3D Animation Has Revolutionized Communication

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Medical and healthcare marketing professionals struggle to convey health-related topics. Concepts, products, and services are often difficult to visualize for both consumer and business-to-business. 3D animation and visualization techniques have revolutionized the healthcare marketing industry, allowing healthcare professionals to communicate extremely complex ideas or processes. Medical procedures, interior anatomy, and multi-step processes can be...

The Key Elements of a Good Product Demo Video

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Every time a team hits the drawing board to come up with a corporate video, the aim is to make it amazing. It’s easy to invest too much time, however, on all the wrong aspects of a product demo video, or even the right aspects but in the wrong way. In our years of...

7 Creative Ways to Reach Consumers With Brand Videos

It’s becoming harder and harder to reach a broad base of consumers with any form of media, even if you’ve already created a really compelling brand video. With the quantity of content uploaded each day to the internet, finding new creative outlets to reach your niche consumers has become a necessity. As a business...

Mobile-Friendly Videos: Secrets Every Business Should Know

With more and more people buying tablets and smartphones, creating videos specifically for mobile devices is becoming increasingly important. These devices have audio, video, and viewing limitations that in previous years, video production companies didn’t have to worry about. The average American adult will spend nearly six hours a day using digital media. Over...

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